Many will remember the Maserati Kubang concept that was unveiled at the Detroit Auto Show in 2003. At a time in which few other brands were going in the direction of a sport luxury SUV, Maserati was already thinking to build one.

Today potential synergies with sister brand Jeep – a brand that 70 years ago created a new segment of the market and is today a leader of this very segment – are the important catalyst for Maserati’s own interpretation of a sport luxury SUV. And it seems only appropriate to give the model that we are unveiling today the very name of the concept that opened the way: Maserati Kubang.

The distinctive Maserati style that makes the Kubang immediately recognizable as a true Maserati has been created by the Maserati Style Center headed by Lorenzo Ramaciotti.

New-generation high-tech Maserati Kubang proprietary engines will be designed in Modena by Paolo Martinelli – Head of the Maserati Powertrain Department and for nearly 30 years at Ferrari, where he also served as engine chief of the Formula One racing team – and will be produced in Maranello by Ferrari.

An AT 8 speed automatic transmission and specific performance settings such as suspensions, brakes, steering will be exclusively developed in Modena for the Maserati sport luxury SUV by the Maserati Product Development Department.