The 2012 Dodge Ram 1500 Mossy Oak Edition is designed for enthusiasts who are passionate about the great outdoors. The Ram 1500 Mossy Oak Edition will be a limited-availability model that further extends the multi-tiered relationship between the Ram Truck brand and America’s top camouflage brand. Ram 1500 owner demographics illustrate a love for the outdoors: 30 percent hunt, 44 percent fish, 27 percent are boaters and 42 percent are campers.
The Mossy Oak Edition Ram 1500’s bedcaps and tailgate are covered in Mossy Oak Breakup Infinity camouflage pattern and the Mossy Oak logo is prominently displayed on the rear quarter panels.
Inside, the center column of the Ram’s instrument panel is finished in Mossy Oak Breakup Infinity, as are the door panel inserts. The Mossy Oak logo is embroidered on the four primary headrests. Buyers also can opt for Espresso Tuscany-colored Katzkin Leather seats with Mossy Oak headrest embroidery.
The Ram Mossy Oak Edition is available exclusively as a Ram 1500 4×4 Crew Cab model, and is based on the popular Ram Outdoorsman.
Ram Mossy Oak Edition available colors include Black, Bright White, Deep Cherry Red Crystal Pearl, Mineral Gray Metallic, Saddle Brown and Sagebrush monotone. The truck is also available in Black, Bright White and Deep Cherry Red Crystal two-tone, with Metallic Gray Metallic lower body.
Ram Mossy Oak Edition trucks will arrive in dealerships in December 2011. Ram Mossy Oak Edition pricing starts at $39,910, including $995 destination charge.